Whether you’re a seasoned entrepreneur looking to turbocharge your company’s growth or a newcomer eager to learn growth-hacking principles, this article is tailored for you. We’ve curated a handpicked selection of the 25 best growth hacking resources to elevate your game. From insightful blogs and comprehensive ebooks to engaging videos and cutting-edge tools, this list will provide you with the most authoritative and practical insights straight from the trenches of growth hacking.
Most of these resources include growth hacking strategies aimed at achieving substantial business growth through innovative techniques. Read on to learn more about growth hacking and growth marketing, or skip right down to the list of resources and get started.
What is Growth Hacking?
Growth hacking is a new approach to the old process of growing a business. Many startups take lessons from hackers on how to disrupt markets, ruffle the feathers of competition, and boost their business with rapid growth. Growth hacking combines the ‘beat the system’ mentality of hacking, marketing resources, and a methodology known as a lean startup. When combined, they form a new role and a new approach to marketing and doing business online. Growth hackers and the growth hacking movement have one goal: rapidly growing a business.
Sean Ellis, who coined the term “growth hacker” defined the role simply as “A growth hacker is a person whose true north is growth.” Growth hacking is highly driven by results and data, focusing on experimental strategies aimed at achieving exponential growth in a short time frame.
Growth Hacking Definitions
- Quicksprout: Neil Patel and Bronson Taylor’s guide on what growth hacking is and how the term originated from Sean Ellis’ recruitment search for a replacement.
- Quora: Experienced growth hackers provide their definitions and explanations on Quora. The most voted answer highlights common misunderstandings of the term.
- Neil Patel’s Twitter Feed: A great source of information, offering insights into what it is to be a growth hacker.
Growth Hacking Blogs
- Growth Hack: This blog includes contributions from some of the best growth hackers in the industry and offers a free eBook when you sign up with your email.
- Growth Hackers: A comprehensive thread of resources gathered from various blogs, making it a one-stop shop for current information on growth hacking.
- Colibri.IO: Offers a steady stream of content on growth hacking and startups, making it a reliable source for learning more about being a growth hacker.
Growth Hacking Tools
- Google Analytics: One of the most used tools by growth hackers, providing in-depth insights about your site.
- KISSMetrics: A growth hacking tool made by growth hackers Neil Patel and Hiten Shah, offering advanced analytics.
- Session Cam: Offers a unique tool that lets you watch visitors on your site, crucial for understanding customer interactions.
Growth Hacker Courses
- OneMonth: Mattan Griffel’s video lessons on growth hacking.
- Lynda.com: Offers a course on Growth Hacking Fundamentals, perfect for beginners.
- Ryan Holiday: Known for influencing the marketing techniques of Google and Twitter, offers a course on growth hacking.
Growth Hacking eBooks
- The Ultimate Growth Hacking Sourcebook: Tiger Tiger Digital Agency’s comprehensive resource.
- Growth Hacking Handbook: Yong Fook’s set of actionable tactics gathered in one place.
- Clarity’s Straight Up Startup Advice eBook: Offers valuable insights from seasoned entrepreneurs.
Growth Hacking Videos
- Growth Hacker TV: Features interviews with well-known growth hackers.
- General Assembly: Offers a series of videos on growth hacking.
- Sixteen Ventures: Provides resources including videos aimed at SaaS startups.
Growth Hacking Articles
- Search Engine Journal’s Epic List of 100 Growth Hacks: Authored by Justin McGill, offering a comprehensive guide to startup success.
- Neil Patel: How To Use Growth Hacking To Attract and Retain Customers: Explores how businesses leverage various growth hacking resources, tools, and strategies.
- 101 Startup Lessons – An Entrepreneur’s Handbook: Red Rocket VC’s comprehensive guide for entrepreneurs.
- Growth Hacking Tactics: The Ultimate List: GrowthSimple’s compilation of 42 successful growth hacks from leading startups.
- Interview with Sean Ellis, founder of GrowthHackers.com: Discusses how Sean Ellis built GrowthHackers and the growth hacking movement.
- 128 Growth Hacks to AARRR your customers: A curated list of 128 marketing tactics and a free e-book with 140 growth hacks.
- HubSpot Academy’s Growth Hacking Course: Offers free lessons on growth hacking fundamentals and advanced techniques.
These resources provide a solid foundation for anyone looking to dive deep into the world of growth hacking and achieve substantial business growth through innovative techniques.
